Studio (& folio) of Sam Smith.
Applied Design, Brand Strategy & Visual Media.

Applied Design is the practical application of design thinking & aesthetics to objects of function & everyday use. Brand Strategy is defining business & creative direction with cultural influence, strategic depth & long-term value. Visual media is the conception & production of Film, Photography, Content, Campaigns, Digital Media & Traditional Publishing.
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Projects - Spearhead Unlimited. Vans. Noah NYC. Mad Happy. Raen. Channel Islands Surfboards. Quiksilver. World Surf League. Possum Zine. Doomsday Store. Stab Magazine. The Surfers Journal. Primitive Skills Magazine. Burleigh Brewing Co. Steph Gilmore.

SPEARHEAD UNLIMITED for CHANNEL ISLANDS SURFBOARDS Mikey February pro model

SPEARHEAD UNLIMITED for CHANNEL ISLANDS SURFBOARDS SPEARFISH promotional film for release of Mikey February pro model surfboard.

SPEARHEAD UNLIMITED for CHANNEL ISLANDS SURFBOARDS Mikey February pro model

SPEARHEAD UNLIMITED for CHANNEL ISLANDS SURFBOARDS Mikey February pro model product launch at NOAH NYC, 195 Mulberry St, New York.

SPEARHEAD UNLIMITED for CHANNEL ISLANDS SURFBOARDS Mikey February pro model product launch at NOAH NYC, 195 Mulberry St, New York.

SPEARHEAD UNLIMITED for CHANNEL ISLANDS SURFBOARDS Mikey February pro model product launch at NOAH NYC, 195 Mulberry St, New York.

ASAFO FLAGS for SPEARHEAD UNLIMITED
Custom made in Ghana

ONZA! Mikey February another cat in Mexico Merchandise and Title Design for SPEARHEAD UNLIMITED film release
YOUTUBE LINK

INSTRUMENT. Starring Mikey February and Keegan Steenkamp. Merchandise and Title Design for SPEARHEAD UNLIMITED film release YOUTUBE LINK

INSTRUMENT. Starring Mikey February and Keegan Steenkamp. Title Design for SPEARHEAD UNLIMITED film release
YOUTUBE LINK

MIKEY FEBRUARY for RAEN
Contact sheets by Kent Andreasen

MIKEY FEBRUARY for RAEN
Creative Direction
Spearhead Unlimited – @spearhead.unlimited
cc Sam Smith – @sss.pty.ltd
Director & Photography
Kent Andreasen – @kentandreasen
Cinematography
Robin Pailler – @robinpailler
Ian Thurtell – @ianthurtell
Post Production
David Nivison – @davidleonivison
Styling
Isabella Peerutin – @isabellapeerutin
Assistant
Nick Farmer – @nxckfarmer
Models
The Februarys – @mikeyfebruary + @zeltifebruary

MIKEY FEBRUARY for RAEN
Photo by Kent Andreasen

ART DIRECTION for QUIKSILVER ORIGINALS
Featuring Mikey Wright
Photo by Ryan Heywood

ART DIRECTION for QUIKSILVER ORIGINALS
Featuring Lungi Slabb
Photo by Ryan Heywood

ANIMATION CONCEPT for QUIKSILVER ORIGINALS

ART DIRECTION for QUIKSILVER ORIGINALS
Contact Sheet by Ryan Heywood

ART DIRECTION for QUIKSILVER ORIGINALS
TITLE DESIGN for ROCK film & edit by WADE CARROLL

ANDY NIEBLAS in JAVA for QUIKSILVER ORIGINALS (FRAME GRAB)

Event ID for QUIKSILVER PRO G-LAND 2022

Event ID and Product Line for QUIKSILVER PRO G-LAND 2022 FEAT Rio Waida Photo by Timmy Toes

Event ID & outdoor art application for QUIKSILVER PRO G-LAND 2022

PRIMITIVE SKILLS MAGAZINE
Screen Printed T-Shirt

PRIMITIVE SKILLS MAGAZINE. Volume 04
Photo by Craig Robbins

Javaman CAMO TEST for G-LAND 2022

PRIMITIVE SKILLS MAGAZINE. Volume 04.
Camouflage Research.

PRIMITIVE SKILLS MAGAZINE
Screen Printed Sticker

PRIMITIVE SKILLS MAGAZINE. Volume 05
Photo by George Greenough

PRIMITIVE SKILLS MAGAZINE. Volume 02
Photo by Mariah Ernst

Event Poster for QUIKSILVER PRO G-LAND 2022

Event ID & outdoor art application for QUIKSILVER PRO G-LAND 2022

Javaman CAMO TEST for G-LAND 2022

T-SHIRTS c/o DOOMSDAY STORE & STUDIO
c/o URCHIN Photo by Jye Barclay

Embroidered Badge for DOOMSDAY STORE

RETURN OF THE DRAGON
MARK RICHARDS and DOOMSDAY STORE c/o URCHIN ASSOCIATES

RICK GRIFFIN for QUIKSILVER
DESIGN development and LICENCING

STEPH GILMORE / HONOLUA BAY T-SHIRT GRAPHIC
PHOTO TERENCE CONNORS

MEXICO / WORLD SURF LEAGUE / EVENT ID / ART PACK
FEAT / EVENT CHAMPION STEPHANIE GILMORE

STEPH GILMORE / HONOLUA BAY POSTER DESIGN
PHOTO BY RYAN HEYWOOD

SATURN COLLECTION for QUIKSILVER

MEXICO / WORLD SURF LEAGUE / EVENT ID / ART PACK

REPEATER / QUIKSILVER / SURF MOVIE / POSTER
ART DIRECTION / TITLE DESIGN / GRAPHIC DESIGN
FEAT. MIKEY WRIGHT. ROLO MONTES. KAEL WALSH.
GRIFFIN COLAPINTO. AL CLELAND JNR. LUNGI SLABB.
FILM WADE CARROLL

REPEATER / QUIKSILVER / SURF MOVIE / WIP / PREMIERE
ART DIRECTION / GRAPHIC DESIGN / EVENT INSTALLATION
PHOTOGRAPHY / FILM WADE CARROLL / NAT JOHNSEN

REPEATER / QUIKSILVER / SURF MOVIE / PREMIERE
WADE CARROLL / MOVIE PREMIERE HB CALIFORNIA

REPEATER / QUIKSILVER / SURF MOVIE / ART DIRECTION
TITLE DESIGN / GRAPHIC DESIGN / EVENT INSTALLATION
FEAT / MIKEY WRIGHT. ROLO MONTES. KAEL WALSH.
GRIFFIN COLAPINTO. AL CLELAND JNR. LUNGI SLABB.
FILM BY WADE CARROLL / NAT JOHNSEN

REPEATER / QUIKSILVER / SURF MOVIE / TITLE ANIMATION

RICK GRIFFIN for QUIKSILVER
DESIGN development and LICENCING

REPEATER / QUIKSILVER / SURF MOVIE / POSTER WIP

NU RYTHMO MOVIE / MICHAEL FEBRUARY
c/o DOOMSDAY STUDIO / SURF MOVIE MUSIC MAGIC
ART DIRECTION / RESEARCH / DESIGN / EDITORIAL / EDIT
PHOTO / WADE CARROLL / SAM SMITH / ALAN VAN GYSEN
FEAT / MICHAEL FEBRUARY / ABORIGINES BAND
STEVO ATAMBIRE / FASO FOLLY BAND

NU RYTHMO BOOK / MICHAEL FEBRUARY
c/o DOOMSDAY STUDIO / SURF MOVIE MUSIC MAGIC
ART DIRECTION / RESEARCH / DESIGN / EDITORIAL / EDIT
PHOTO / WADE CARROLL / SAM SMITH / ALAN VAN GYSEN
FEAT / MICHAEL FEBRUARY / ABORIGINES BAND
STEVO ATAMBIRE / FASO FOLLY BAND